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4 Facebook Video Metrics You Should Be Using

4 Facebook Video Metrics You Should Be Using

Over 100 million hours of video are watched every day on Facebook, yet organic reach on Facebook has declined. Video is still one of the best ways to increase organic reach on Facebook—but only if you know how to measure your audience. There are a lot of different...
Why Professional Explainer Video Matters

Why Professional Explainer Video Matters

What’s interesting about this initial conversation is how good clients are at picking out the professional video from the DIY chaff. However, while it’s easy to spot quality, it’s tough to produce it Read...