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How to Choose Music for Your Video

How to Choose Music for Your Video

When music and moving image work together perfectly, it feels magical. But unfortunately, there’s no magical shortcut for finding that right music: it’s about determination, patience, and resourcefulness – as well as having a little taste. Here are some tips for how...
What Makes a Great Animated Training Video?

What Makes a Great Animated Training Video?

Give a man a fish, and you feed him for a day. Teach a man to fish, and he’ll probably daydream, steal glances at his smartphone, and try not to yawn while you explain the intricacies of tying an arbor knot to the reel. Read...
The Framework of Multicultural Animation

The Framework of Multicultural Animation

As digital distribution changes the way that we can reach (and target) consumers, thinking about a multicultural audience has never been more important. This is one reason why animation—with its potential for global accessibility—has become an increasingly effective...
Four Elements of a Great Video Narrative

Four Elements of a Great Video Narrative

The phrase “video narrative” is intimidating. It conjures up Shakespearean drama, and script meeting anxiety, but the deep dark secret of corporate video production is that a narrative can be as simple as you want. “Jack and Jill went up the hill” is a 10-part...